How Hasbro stole a march on Mattel to win the $500 million Disney princess doll contract | Daily Mail Online
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The $500 Million Battle Over Disney's Princesses
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Barbie and G.I. Joe playing house? Hasbro, Mattel said to have held talks about possible merger – Orange County Register
Hasbro and Mattel Join Forces for Transformers and Barbie Co-Branding - The hobbyDB Blog
Mattel Reclaims its Rights to Disney Barbies from Hasbro : DisneyFanatic.com
Mattel, Hasbro Reportedly In Merger Talks | Fortune
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Mattel and Hasbro team up for co-branded toys featuring Barbie, Transformers, Hot Wheels
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Hasbro-Mattel? Barbie & Disney Princesses would create doll giant | Fox Business
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